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Linear ambition achieved through modular thinking
Excel London
John Robertson Architects
Railroad InLine Seating, Fern Planters
The ambitious, large-scale regeneration of ExceL London is a landmark project, set to transform the public experience of the Royal Docks. As part of this vision, John Robertson Architects (JRA) were tasked with designing the extensive new linear walkways and to create clear, inviting, and functional routes to guide visitors through the new space.
The architectural vision called for a strong, linear aesthetic to define the pathways. This required a family of street furniture that could provide visual consistency and harmony. Practicality was just as important as the aesthetic. The team needed a cost-effective, modular approach that could be adapted to different lengths.
JRA found a cohesive and intelligent solution within our modular ranges.
For seating, our RailRoad Inline system was the natural choice. Its clever design, based on connectable start, mid, and end modules, is made for creating long, seamless runs of seating. This perfectly matched JRA’s linear vision, offering an inviting and comfortable place for visitors to rest, while its modularity provided a cost-effective alternative to bespoke fabrication. The perfect linear aspect of the range is also soothing to the eye, creating an effortlessly pleasing aesthetic.
By pairing these two ranges, JRA has created a public realm that is functional, beautiful, and welcoming. It’s a clear demonstration of how thoughtful, design-led modularity can transform an urban walkway into a restful and orderly realm of wellbeing.
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